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    Author
    Cormican, Kathryn (1)
    O'Sullivan, David (1)SubjectBest practice model (1)Case study analysis (1)Experience (1)Firms (1)
    Framework (1)
    ... View MoreDate Issued2004 (1)TypeArticle (1)

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    Auditing best practice for effective product innovation management 

    Cormican, Kathryn; O'Sullivan, David (Science Direct, 2004-10)
    Over the past number of years, researchers and industrialists have recognised the need for and the importance of developing approaches to enhance competitive advantage in new product development. However, the product ...
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