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What Determines E-Loyalty? An Analysis of Factors Affecting On-Line Customer Retention
The objective of this research was to identify, assess and rank the determinants of e-Loyalty for the benefit of online stores so that they may have a better understanding as to what factors customers consider most important ...
Cloud security consciousness: a need for realisation in entrepreneurial small firms
(AIS Electronic Library (AISeL), 2014-04-09)
Cloud computing represents a fundamental shift in the way information services are provided but with its unique architecture comes additional security challenges, many of which are technical in nature. However, the ...